10 June 2022

10 Reasons Why Real Estate Photo Editing is so Important in 2022

While COVID-19 isn’t over yet, but it would be fair to say that we are recovering from the effects of pandemic we witnessed and expressed over the past two years.

Real estate was one of the most hit industries from the pandemic. However, it is resurrecting again. But it has come with a bit of changes as well. Now, property hunting and exploration has gone more online than before.

Any real estate professional or agent now should be making the most of online listing opportunity; else they could be losing out heavily on potential customers.

Post-Pandemic Trends in Real Estate Photography

It would not be wrong to say that post-pandemic world has brought several trends, including:

  • Most of the buyers are accessing property listings via mobile devices. So real estate agents need to provide that responsive friendliness.
  • The better the property images and angles, the better prospects it will attract. Therefore, real estate agents are partnering with photographers for aerial shots, for virtual staging and comprehensive real estate photo editing services.
  • They are using social media to promote property listings, connect with buyers.
  • They are also using 3D tours to give a complete assessment of the property from the comfort of their place, without any physical trouble.

Importance of Real Estate Photo Editing in 2022

Property listing online in raw form won’t be that attractive and creative. It won’t have that lively feel, and vibe. Sometimes, people want to visualize how functional and how living inside that property will feel. All these and more factors make it important to give a finishing touch to the photos. This is where professional photographers come into play for real estate photo editing.

Advantages of real estate photo editing:

1. Photo Correction

Raw photos can have elements that need to be removed, or there might be some aspects that you want to focus on. A camera capture can have many constraints because of lighting, angle, exposure, coloring, and so. This causes some photos to turn out poor. This is where you need to rectify and correct those pictures with photo correction technique. A professional photographer has the skills, knowledge, eye for details and know-how of what tool to use and how for photo correction.

2. Removal of Outdoor Object

Sometimes you end up capturing images with some outdoor objects you cannot remove that time. These need to be removed, and can be done only during the post-capture editing process. Removing unnecessary objects does bring a whole lot of transformation to completely alter the output.

3. Focus on Key Details

There are several aspects inside a particular room or in the house that you would be looking to highlight. This can be a wall accent, or the centralized furniture, or the coloring, or the architectural details from the exterior. Photo editing helps to bring these aspects into the highlight.

4. Create Virtual Staging

We know and understand how problematic it has been in the pandemic time to personally visit a new property when making the purchase decision. Also, people want more comfort and don’t want the trouble of visiting different properties which could take so much of time. Virtual staging helps to realize how a certain room and space will look with interior elements like furniture and other things. This helps the prospect to realize how living there will feel. This way, real estate agents can showcase different properties to buyers enabling full comfort to them. Virtual staging can be done by skilled professional photo editors only.

5. Photo Stitching

Photos are captured against different external backgrounds like weather, lighting, timing of the day, etc. real estate stitching is a technique that takes different pictures together, representing different tones, and applies masking method to produce the image that presents the best in terms of color and tone layer.

6. Single Exposure Editing

Single exposure editing means using multiple images of the property, and then apply different combinations and blends to create one final exposure. This final image output is the best and close to desired. Photo editors use different tools for the process.

7. Multiple Exposure Blending

Also known as digital blending, this technique is used to combine multiple images into one. This technique is used to create a final image that puts forward the finest in the tones from different images, something what a human eye usually perceives. This helps to achieve natural effect. 

8. De-cluttering of the Image

Your raw photo may have many clutters like objects lying around the home, something peeking from the window, and so. Digital decluttering helps to remove such mess. This technique can also help to show a room neat and clean even when it is occupied and overstuffed.

9. Sky Editing

People not only wants to see property photos from the inside and outside, but also how the sky will look and feel in the background. The effect of a clear and sunny makes the property more impressive. It makes things around more attractive. Photo editors can work towards this highlighting the property in a worthy way.

10. Improved Window Look

You might not have thought about it enough, but windows play a great role in a property’s aesthetics and effectiveness. Window effect can change several factors like color, exposure and light proportion. Photo editors create a window view, correcting distortions, enhancing frames, and refining glass effects that make the it look sophisticated and elegant. 

Photo editing and photo cutout services are a key aspect for real estate property listing that have become all the more significant in today’s times.