20 February 2020

Why you should edit your-real estate photos

Real estate is an industry that does not sell properties to people but sells dreams. It sells the dream of having your own house, owning an office, starting your business with a shop, gifting a home to your parents’ and many more in the line that is fulfilled by them. These are the dreams that never cease to exist. Apart from that, with the boom in population, it has become the need of the hour. All these requirements can only be fulfilled if the people get to see the beautiful side of it through images.

For instance, if you are looking for a property, then you will try to browse the sites on the internet. You can only get attracted to the sites if you get to see good pictures of the property. We may not understand the intricacies involved while clicking and editing the pictures but a professional photographer does. He knows exactly from which angle the pictures have to be clicked, what all things have to be taken into consideration while clicking or editing the photos, how much light is required, what view is to be incorporated to increase its value and make it sell. Thus, the need for a professional is evident.

The professionally clicked pictures definitely give you an edge over others and can close the sale for the agent. Many a time, even an image taken from the camera is not perfect and this is why it needs editing to look perfect. Real estate photo editing is a real task. Just click, edit, and get going!


What is the need of editing the real estate photos?

It must be understood by the name that real estate photo editing is a process in which the raw clicked photos are edited into a professional-grade that can serve the purpose of marketing. Making the photos look pitch-perfect and market-ready requires a lot of time and effort. This cannot be done by any person but requires the keen eye of a professional. Nothing comes easy when it comes to the sale of the properties. A professional needs to change the hues of the sky from grey to blue, real colors of objects are reinstated to make it look ideal, bulky and unwanted objects are removed; light is increased or decreased as per the need to make the pictures ready and to initiate the sale. You cannot go wrong with these as this may let you lose an important deal.


How does Photo editing benefit your client?

If you are up to sell a property and you post its picture online then it is sure to grab the attention of the buyers if it is clicked by a professional photographer. It is a proven fact that professionally shot real estate pictures sell much faster. Nowadays a large number of buyers start their search for good property online. When these buyers start their search online you have only a few seconds to attract them towards your property and catch their attention. Thus, if you do it by presenting the pictures in a more professional manner then it is sure to keep your interest going.

There are some facts and figures that states, the property sells 32% faster if it is shot by a professional real-estate photographer and not by just any camera, Their online view also increases to 118% if the picture is shot professionally and moreover 80% of the buyers also think that the professionally-shot property pictures are more important as it helps them make a choice for themselves.

When a real estate photographer captures the picture of the property he does it with his skill, high-quality equipment, keen eyes, capability, creativity, and experience. All these form the perfect ingredient to make the picture ready to be used for marketing. But not to forget this brings us to halfway, the other half of the process remains pending till the editing is done. Photo editing is an important part that makes the images perfect to be uploaded on the site.


image editing interprets the property in the right manner.

Photo editing is the tool that helps you interpret the property in the right manner as there may be some limitation of your camera while clicking the pictures or the lighting may change the natural color of the scenic beauty. Imagine! How would we do it without image editing?

With image editing comes another perk of providing the preview of the property. There may be a possibility that due to hot weather the grass in the lawn dries up then with the help of photo editing you can make the grass look greener and the buyer would have an idea that how the lawn would look like during the spring.

Some useful image editing tips

There are some important tips that can be taken into consideration while editing the pictures so that it leaves a long-lasting impact on the minds of the buyers.

1. Color-correction: There are so many aspects like settings in the camera, weather, indoor lighting, window tint that can change the color of the interior or of the house and may not bring out the real image. Then you need to do the basic color correction that should not be different from the actual face of the property.

2. Exposure: When the shadows in the image create a hindrance one cannot see the features of the property properly then you can make changes in the brightness, contrast, backlight, and the shadows to make the real colors in the photo stand out and lifelike.

3. Cropping: When it comes to cropping the pictures then you should change the aspect ratio to make the property stand out among the neighborhood. Keep in mind the permanent structures like a water tower or wire cables that should not be cropped while editing.

4. Sky replacement: Sky replacement can enhance the look of your property as it can change the gloomy sky into the sunny blue sky. It surely helps to enhance the look of the property and make it stand out.

5. Object removal: During the process of editing the non-useful objects that can be seen near the property like a car, garden tools, dustbins can be removed to enhance the peculiarities of the picture without getting distracted.

6. Minor additions: Some minor additions are sometimes required to make the property look livelier and give them an interpretation of how a particular area or room will look after adding certain features or things to it, for example, a TV on a blank wall or a pot plant on the shelf.